Blunt Umbrellas

Every now and then I come across a brand that has all the best ingredient...

Working closely with the team at Blunt umbrellas was key to understanding their business which allowed us to help reposition their brand and bring to life some of the emotion and the story of blunt.
Moving away from a features and benefit approach, we introduced the Blunt story to the world.
We've since created a corporate brand story book and had some fun with some great NZ photography, we've produced product guides, Trade show designs, videos and continue to push the brand into exciting new areas. We're rolling out a global website platform for their distributors in multiple markets and multiple languages. The sites are informational and have localised e-commerce facilities, local language options, media and news management and social media integration.
We're continuing working with Blunt to ensure its position as the best umbrella in the world, and are proud to be part of such an innovative NZ company.

Watch this space.